The Laws of Simplicity: 

1. The First Law: The opposite of Simplicity is not Complexity but Confusion. 
2. The Second Law: The path to Simplicity is through Complexity.
3. The Third Law: Complexity is never eliminated but can only be reduced or concealed. 
4. The Fourth Law: Simplicity is achieved by finding the right balance between usability and usefulness.

Amrita says it best: "Simplicity is not a starting point, neither is it a destination, it is a continuous iterative process" - Do you agree?

An economic consulting firm that I used to work for made a brand promise of "Unravelling complexity. Revealing simplicity". This served as a very powerful driver of our internal behaviour - from the structuring of spreadsheet workbooks to the construction of arguments for use in court, in front of the European Commission etc. My sense is that in many organisations, the people in the middle of the hierarchy honesty believe that complexity is good - perhaps partly because they have a belief that managing such complexity provides them with more job opportunities .....