Ability to participate in #loyaltyprogrammes is primary reason #consumers #engage with #brands | Loyalty, Rewards &  Engagement for Customers and Employees....Reward The World | Scoop.it
A new report from mobile marketing company Vibes reveals that a majority of US are interested in mobile wallets like Apple Wallet and Android Pay, and that the ability to participate in loyalty programmes and download coupons are primary reasons consumers engage with brands via mobile. The key...