‘Brand purpose’ is not a new concept but it has grown to become a widely-discussed topic in the global marketing landscape, in recent months. And conversation is only going to get louder, believes Darren Evans, design director of UK strategic brand consultancy The Engine Room. Here he shares 5 key reasons why … The stats […]

According to the CultureNext® Employee Engagement and Benchmark Study, 80% of companies believe their recognition programs are at least moderately effective in driving employee engagement, and 22% say their programs are very effective.