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The Millennial Currency: How Many Points Are You Worth?

The Millennial Currency: How Many Points Are You Worth? | Loyalty Marketing & Rewards | Scoop.it
As the competitive loyalty industry continues to transform in a number of ways, there is one constant everyone is watching: points as a true currency.
the first club™'s insight:

The dominant theme for the evolving landscape of the loyalty industry is the continuing march towards points as a true currency.

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Loyalty Marketing & Rewards
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