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6 Digital Transformation Trends for 2019

6 Digital Transformation Trends for 2019 | Loyalty Marketing & Rewards | Scoop.it
Digital transformation is not a buzzword. I repeat. Digital transformation is not a buzzword. Digital transformation is much more than “corporate speak”, and we should not discount its legitimacy. Yes, “digital transformation” has been overused and diluted by executives and consultants to represent all aspects of digitalization in every facet of a business. But, when …
the first club™'s insight:

Companies are focusing on keeping customer touch points up-to-date and relevant in the long term. CMOs are aiming to understand these connected customers’ shifting expectations and preferences better through real-time data and analytics.." #CX #digitaltransformation #digitalmarketing #customerengagement

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Loyalty Marketing & Rewards
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