Loyalty Marketing & Rewards
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Seven Tactics to Maximize Loyalty Program Value

Seven Tactics to Maximize Loyalty Program Value | Loyalty Marketing & Rewards | Scoop.it
There are no two ways about it: the economics of loyalty programs are hard to manage. Harder, still, is making decisions that have a real, long-lasting impact on incremental value. If you haven’t yet, check out parts 1 and 2 of this 3-part loyalty finance blog series — we cover must-know finance details and ways to measure program […]
the first club™'s insight:

Great read on Loyalty program finance, always go back to basics

#LoyaltyProgram #LoyaltyFinance


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